New Coke, New Facebook
The internet has been kind to me this week. Only days after Netflix split into two brands (thus redeeming their new business model insofar as I can tell), Facebook decided to drop a five-product blitz...
View ArticleA toast to Steve Jobs………
For years, I’ve rebelled against Apple. When I was 16, I spent a summer horribly working on an iMac G3. The OS was terrible and one morning, I spent my time performing 3 complete system re-installs...
View ArticleBrief updated thoughts on Google+
Metcalfe’s Law - Wikipedia Google+: Doing too much to succeed? – by Emily Vraga It’s easy to blame Metcalfe’s law on Google+’s slow growth (not in absolute user numbers, but in relative content...
View ArticleDinah blow your horn…
“The ‘Busy Trap” by Tim Kreider, New York Times (30 June 2012) “Enough is enough of the age of consumption” by Robert and Edward Skidelsky, Financial Times (4 July 2012) During the past week, I’ve...
View ArticleOne baaaad Apple…
“The New MacBook’s Green Credentials”, by Joe Hutsko, New York Times, 17 November 2008. “Dell, Apple, Microsoft, HP Perceived as U.S. Green Tech Leaders”, Environmental Leader, 30 November 2008....
View ArticleMindfulness and the device paradigm
For the past year, Paul Miller (The Verge) has been engaging in a ‘radical living experiment’, going without the internet for an entire year. The irony of this experiment is that Miller writes for a...
View ArticleMicrosoft: Think Different
Today, Microsoft just unveiled a new logo–it’s first redesign in 25 years. This coincides with the impending launch of the Windows 8 operating system this fall, but perhaps has greater symbolism: it...
View ArticleViolation Transportation and the GoDaddy “Perfect Match”
Last night’s Super Bowl featured an interesting ad, sponsored by GoDaddy.com. GoDaddy, a perennial envelope pusher in what some may deem as mysogenistic advertising featured a :30 spot called “Perfect...
View ArticleDissertation Defense Day
2pm, February 7 2013- “Why Do Consumers Consume Prosocially? The Equity Exchange Theory of Marketing” A collection of GIFs I made on tumblr. Before the defense I practiced hand-tying my own bow tie:...
View ArticleTwitter and the Walled Garden
In August 2012, Twitter announced the launch of API 1.1, an API suite that would be far more marketer-friendly. For good reason (namely the need to monetize the platform), Twitter needed to...
View ArticlemTurk: Method, Not Panacea
Lately, a bevy of articles has come out describing the pitfalls of Amazon mTurk research (see “Mechanical Turk and Experiments in the Social Sciences”, “Don’t Trust the Turk”, et al.). These articles...
View ArticleNokiaSoft and Android KitKat’s Exercise in Incongruous Spillover
Just before I fell asleep last night, the headlines started coming across my Twitter feed announcing Microsoft’s acquisition of Nokia. Nokia, which had been one of the global leaders of mobile phone...
View ArticleThe $3bn Snapchat ghost
Last week, Snapchat turned down a $3bn offer to be bought out by Facebook. Snapchat is the rage now, but, like its media, is the rage ephemeral or valuable? It depends how you look at it… Snapchat’s...
View ArticleStill have a lot to learn
One of the people I follow on Twitter is Peter McGraw, consumer psychologist at University of Colorado-Boulder. Aside from some witty tweets and hashtag games on humor (as is one of his central streams...
View ArticleFacebook and the Rise of the Anti-Facebooks (#Ello and @joindiaspora)?
“Metcalfe’s Law points to a critical mass of connectivity after which the benefits of a network grow larger than its costs. The number of users at which this critical mass is achieved can be...
View ArticleNo, it’s still your opinion. You’re not wholly wrong.
I’ve seen “NO, IT’S NOT YOUR OPINION. YOU’RE JUST WRONG” about 4 times today. It’s not wholly wrong, but it’s not complete either, falling partially victim to its own argument. Mr. Rouner doesn’t...
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